Archive for the ‘Ecommerce’ Category
What is a Shopping Cart?
In a basic definition, it’s a series of scripts that keep track of items a visitor picks to buy from your site until they proceed to the “checkout”. A popular misconception is that shopping carts handle the whole financial transaction, but they only really act as a front end which passes information via a secure connection (another service) to a payment gateway – a separate service altogether.
The payment gateway service then channels the requests and transfers throughout relevant financial networks, including the Internet merchant account with your bank. It then sends back confirmation or denial back to the shopping cart software.
The good news is that there are literally hundreds of shopping cart packages available. The bad news is the same as the good. Sometimes, too many choices make it very difficult to make a decision – especially when all companies claim to have the superior product.
At MivaDesign, we have more
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Popularity: 3% [?]
Top Five Ecommerce Website Requirements
You have a great ecommerce idea, have products, and a basic business plan. But building a shopping cart using the top shopping carts such as OsCommerce, ZenCart or Miva Merchant, require a few additional and important items to consider while setting up your shop.
1) Site navigation – When a visitor comes to your page, the first thing they will look for is the product navigation. It should not be hidden or unfriendly. You should not try to hide your navigation by changing it to symbols or make it difficult for your visitors to understand. The less clicks and links to follow for your customer to find products, information and make a purchase is best. If the order process takes more than seven links, then you should group the links into different navigation groups.
2) Product description – While creating the product description, keep your customer in mind. You want to help …
Popularity: 100% [?]
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