Archive for the ‘Featured’ Category

7 Common Reasons to Build a Website

by admin
July 15th, 2009

1) Build your brand. Create an online brochure that will help potential clients, customers, and partners learn about your company and look at it in a favorable light. You’re trying to enhance your brand or organization image. I’ve heard people disparage this kind of website as “brochure-ware.” But this is very legitimate for some kinds of companies, especially local businesses or organizations that aren’t trying to conduct national or international commerce. You want people to know who you are, what you do, where to find you, and how to contact you.

2) Provide product information to drive local sales of your products and services at dealer locations. Auto sites are a good example. Many manufacturers don’t sell on their sites, but point people to retailers who carry their products.

3) Sell advertising. A few sites are designed to sell advertising — Yahoo!, Google, and other portal sites are examples. But these days, …

Popularity: 84% [?]

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Should You Design Your Website Yourself or Outsource

by admin
June 28th, 2009

Website design done right is complex and requires a number of different skill sets that aren’t commonly found in any one person, especially someone that doesn’t do this for a living. Some of these skills include:
1) HTML savvy. Good web design software can help. But the kind of HTML code produced by many WYSIWYG (”what you see is what you get”) programs can be kludgy and hard to maintain. Fine-tuning your design requires you to get into the raw HTML code.
2) Graphic design, color experience and good artistic taste. No software package bestows artistic taste on its user, but good taste is indispensable for an attractive site. Of course, graphic software expertise is required to produce attractive and clean photos and site graphics, optimized to the smallest possible file size for quick loading.
3) Website navigation design and implementation. Helping visitors get where they need to go quickly and …

Popularity: 37% [?]

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Top Five Ecommerce Website Requirements

by admin
June 26th, 2009

You have a great ecommerce idea, have products, and a basic business plan. But building a shopping cart using the top shopping carts such as OsCommerce, ZenCart or Miva Merchant, require a few additional and important items to consider while setting up your shop.

1) Site navigation – When a visitor comes to your page, the first thing they will look for is the product navigation. It should not be hidden or unfriendly. You should not try to hide your navigation by changing it to symbols or make it difficult for your visitors to understand. The less clicks and links to follow for your customer to find products, information and make a purchase is best. If the order process takes more than seven links, then you should group the links into different navigation groups.

2) Product description – While creating the product description, keep your customer in mind. You want to help …

Popularity: 86% [?]

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